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PwC’s Scale programme launches its first Stablecoin collaboration


PwC has expanded its Scale programme, in support of growing tech companies, with the launch of its first Stablecoin cohort. It features four high-quality Stablecoins delivering transformative use cases for the payments ecosystem.

The programme is delivered in collaboration with GrowthBuilders and is designed to explore the wider use cases of Stablecoins, applicable to Financial Services, Retail & Consumer Markets, Software and Tech. The virtual pitch is taking place on the 18th of October 2022 (registration link below), bringing together industry leaders and a cohort of high-quality Stablecoins driving innovation through transformational technology.

How does it work?

Having run over 50 Scale Programmes in the UK working with over 500 scale-ups, PwC’s Scale offering of 3 core components is proven to accelerate growth by:

  1. Tapping into PwC’s corporate network that stretches around the globe
  2. Exploring opportunities with PwC leaders who work with the biggest brands
  3. Upskilling and developing scale-up teams through a world-class business growth curriculum

The Sprint Programme is delivered over six weeks and curates partnerships, co-creation and collaboration opportunities between Stablecoins and large businesses keen to tap into new ways of driving innovative growth through the emerging technology.

The business curriculum brings topics such as sales and marketing, operational growth and use case optimisation, leading through growth as well as exposure to industry specialisms. The cohort itself is curated around PwC’s large client challenges which brings through highly relevant solutions to drive opportunities for industry innovation.

Haydn Jones, PwC Senior Blockchain Market Specialist and Scale Stablecoin Programme Director, commented:

“I am very excited to be launching this Scale Programme. It is a huge pleasure to host what I believe is a groundbreaking event by applying the Scale Programme format, developed with GrowthBuilders, to the context of Stablecoins. This represents another Programme, in what has been a very successful series of Scale Programmes over several years, where we onboard FinTech companies and work with them to grow their businesses through events such as these. 

“Stablecoins present alternative, interesting and novel solutions to traditional payment services. Despite market sentiment, this technology can be regulated and we have taken great care to select a cohort of Stablecoin companies that are regulated, have received attestations for their high-quality reserve assets.”

Alex de Lorraine, cohort member and COO of Archblock (formerly TrustToken), commented:

“At Archblock we strongly believe that Blockchain technology will change the world of finance. As with every new system it is imperative to educate and work alongside users during the emergence of the new technology. We are proud to partner with GrowthBuilders and PwC to lead this effort, concentrating on one of the first building blocks in this future of finance, stablecoins.”

The PwC Scale Stablecoin cohort is:

Archblock (formerly TrustToken)

Archblock is the provider of TrueUSD, the first regulated and transparent stablecoin fully backed by the USD. TrueUSD is used on over 90 exchanges, and 10 blockchains and is the only stablecoin providing live attestations of the underlying assets.


Paxos builds blockchain solutions to tokenise, custody, trade and settle assets for enterprise partners.

Poundtoken, by Blackfridge

Poundtoken is a pioneering FinTech company providing the first financially regulated, fully collateralised GBP stablecoin.


Lugh distributes the EURL: the first euro-backed stablecoin registered by the French AMF and backed by full 1:1 reserves.

If you are looking for more information or to hear the Stablecoins’ pitches then please get in touch with Micah Leitch [], Scale Stablecoin Lead.


About GrowthBuilders

GrowthBuilders supports scale-up/corporate collaboration through hands-on business insight, connections to commercial opportunities and a network of expertise and experience, to grow lasting ventures, quicker

About PwC

At PwC, our purpose is to build trust in society and solve important problems. We’re a network of firms in 155 countries with over 327,000 people who are committed to delivering quality in assurance, advisory and tax services.

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