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Today, we celebrate four years of open banking in the UK. Over these last few years the innovative practice has brought us more control over financial information, a plethora of apps and services that would fall flat without open data sharing, and an endless supply of opportunities to take finance further.
With the help of technology, fraudsters’ arsenal has become more sophisticated over the years. Fortunately, so have the tools of fraud fighters. SEON has risen to rank among the most successful Hungarian startups by providing fraud prevention solutions to a wide range of businesses. Tamas Kadar, co-founder and CEO of the company, explained to us what underlying dangers digitisation brings, and how leveraging Big Data can help us take on a new generation of fraudsters.
Reward programs continue to evolve as consumer preferences and behaviours change, in line with larger trends on how people shop. The rise of eCommerce has created new habits and opportunities to engage before, during and after the transaction. The increased role that data plays in the average consumer’s day has led to greater expectations around receiving personalised rewards instead of a general set of benefits.

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